:root{
  --red:#d91f2a;
  --red-dark:#ad111b;
  --ink:#111214;
  --muted:#62666c;
  --line:#e8e8e8;
  --soft:#f7f7f6;
  --white:#fff;
  --shadow:0 24px 80px rgba(18,18,18,.10);
  --radius:28px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;font-family:Arial,"Noto Sans Hebrew",sans-serif;color:var(--ink);background:#fff;line-height:1.65;overflow-x:hidden}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
button{font:inherit}
.container{width:min(1180px,calc(100% - 40px));margin-inline:auto}
.skip-link{position:fixed;top:-100px;right:20px;background:#111;color:#fff;padding:10px 16px;z-index:2000;border-radius:8px}.skip-link:focus{top:20px}
.site-header{position:sticky;top:0;z-index:1000;background:rgba(255,255,255,.78);backdrop-filter:blur(18px);border-bottom:1px solid rgba(0,0,0,.06);transition:.25s ease}.site-header.scrolled{background:rgba(255,255,255,.96);box-shadow:0 8px 30px rgba(0,0,0,.06)}
.nav-wrap{min-height:78px;display:flex;align-items:center;justify-content:space-between;gap:24px}
.brand img{width:190px;height:auto;mix-blend-mode:multiply}
.desktop-nav{display:flex;gap:28px;align-items:center;font-size:15px;font-weight:700}.desktop-nav a{position:relative;padding:8px 0}.desktop-nav a:after{content:"";position:absolute;right:0;bottom:0;width:0;height:2px;background:var(--red);transition:.25s}.desktop-nav a:hover:after{width:100%}
.nav-actions{display:flex;align-items:center;gap:10px}.menu-toggle{display:none;border:0;background:transparent;font-size:28px;cursor:pointer}.mobile-nav{display:none;padding:0 20px 18px;gap:10px;flex-direction:column;background:#fff}.mobile-nav.open{display:flex}.mobile-nav a{padding:10px 0;border-bottom:1px solid #eee;font-weight:700}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;min-height:46px;padding:0 20px;border-radius:999px;font-weight:800;transition:.25s ease;border:1px solid transparent;cursor:pointer}.btn:hover{transform:translateY(-2px)}.btn-primary{background:var(--red);color:#fff;box-shadow:0 12px 30px rgba(217,31,42,.24)}.btn-primary:hover{background:var(--red-dark)}.btn-secondary,.btn-ghost{border-color:#d9d9d9;background:#fff}.btn-secondary:hover,.btn-ghost:hover{border-color:#999}.btn-large{min-height:56px;padding:0 28px}.btn-white{background:#fff;color:var(--red)}.btn-outline-white{border-color:rgba(255,255,255,.55);color:#fff}.btn-outline-white:hover{background:#fff;color:var(--red)}
.section-pad{padding:110px 0}.hero{position:relative;padding-top:82px;background:radial-gradient(circle at 85% 15%,#fff 0,#faf9f7 45%,#f2f0ed 100%);overflow:hidden}.hero-grid{display:grid;grid-template-columns:1.02fr .98fr;align-items:center;gap:70px;position:relative;z-index:2}.hero-copy{padding-block:40px}.badge{display:inline-flex;align-items:center;gap:10px;background:#fff;border:1px solid #e7e7e7;border-radius:999px;padding:8px 14px;font-size:14px;font-weight:700;box-shadow:0 10px 30px rgba(0,0,0,.05)}.badge span{width:8px;height:8px;border-radius:50%;background:var(--red);box-shadow:0 0 0 6px rgba(217,31,42,.1)}
.kicker{font-size:13px;letter-spacing:.15em;font-weight:900;color:var(--red);text-transform:uppercase;margin:24px 0 12px}.hero h1{font-size:clamp(48px,6vw,82px);line-height:1.04;margin:0;letter-spacing:-.04em}.hero h1 em{font-style:normal;color:var(--red)}.hero-lead{font-size:20px;color:#4f5358;max-width:720px;margin:28px 0}.hero-actions{display:flex;flex-wrap:wrap;gap:12px}.trust-row{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:42px}.trust-row div{border-top:1px solid #d9d9d9;padding-top:16px}.trust-row strong{display:block;font-size:28px}.trust-row span{font-size:13px;color:#666}
.hero-media{position:relative}.hero-image-shell{border-radius:38px;overflow:hidden;box-shadow:var(--shadow);background:#efede9}.hero-image-shell img{width:100%;aspect-ratio:4/5;object-fit:cover;object-position:center 50%}.floating-card{position:absolute;background:rgba(255,255,255,.92);backdrop-filter:blur(12px);border:1px solid rgba(0,0,0,.08);box-shadow:0 18px 45px rgba(0,0,0,.12);padding:12px 16px;border-radius:16px;font-weight:800;font-size:14px;display:flex;align-items:center;gap:9px}.card-top{top:8%;left:-7%}.card-bottom{bottom:9%;right:-7%}.dot{width:10px;height:10px;border-radius:50%;background:var(--red)}.hero-glow{position:absolute;border-radius:50%;filter:blur(40px);opacity:.45}.glow-one{width:320px;height:320px;background:#ffdadc;top:-100px;left:-80px}.glow-two{width:300px;height:300px;background:#fff;right:20%;bottom:-100px}
.logo-strip{border-top:1px solid var(--line);border-bottom:1px solid var(--line);background:#fff}.logo-strip-grid{display:grid;grid-template-columns:repeat(4,1fr)}.logo-strip-grid div{padding:22px 18px;border-left:1px solid var(--line);font-size:14px;font-weight:800}.logo-strip-grid div:last-child{border-left:0}.logo-strip-grid span{color:var(--red);margin-left:8px}
.section-heading{max-width:820px;margin-bottom:54px}.section-heading h2,.showcase-copy h2,.crm-copy h2,.data-grid h2,.faq-intro h2,.cta-box h2{font-size:clamp(36px,5vw,60px);line-height:1.1;letter-spacing:-.035em;margin:0 0 20px}.section-heading>p:last-child,.showcase-copy>p,.crm-copy>p,.data-grid p,.faq-intro p,.cta-box p{font-size:18px;color:var(--muted)}.benefit-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}.benefit-card{background:var(--soft);border:1px solid #eee;border-radius:24px;padding:30px;min-height:270px;transition:.3s}.benefit-card:hover{transform:translateY(-8px);box-shadow:0 18px 50px rgba(0,0,0,.08)}.icon-wrap{width:52px;height:52px;border-radius:16px;background:#fff;color:var(--red);display:grid;place-items:center;font-size:26px;box-shadow:0 8px 24px rgba(0,0,0,.06)}.benefit-card h3{font-size:22px;margin:24px 0 10px}.benefit-card p{color:#666;margin:0}
.dark-section{background:#101113;color:#fff}.section-heading.light p{color:#c8c9cc}.steps-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-bottom:54px}.step{padding:28px;border:1px solid rgba(255,255,255,.12);border-radius:24px;background:rgba(255,255,255,.035)}.step span{font-size:14px;color:#ff6972;font-weight:900}.step h3{font-size:28px;margin:14px 0 10px}.step p{color:#bfc1c5}.feature-panel{display:grid;grid-template-columns:1.05fr .95fr;gap:48px;align-items:center;background:#fff;color:#111;border-radius:32px;padding:24px}.feature-panel img{border-radius:22px;width:100%}.feature-panel>div{padding:20px 20px 20px 30px}.feature-panel h3{font-size:38px;line-height:1.1;margin:0 0 20px}.check-list{list-style:none;padding:0;margin:0;display:grid;gap:10px}.check-list li{position:relative;padding-right:28px}.check-list li:before{content:"✓";position:absolute;right:0;color:var(--red);font-weight:900}
.analysis-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:24px}.analysis-card{border:1px solid #e7e7e7;border-radius:28px;overflow:hidden;background:#fff;box-shadow:0 14px 50px rgba(0,0,0,.05)}.analysis-card img{width:100%;aspect-ratio:16/9;object-fit:cover}.analysis-card div{padding:25px}.analysis-card span{color:var(--red);font-size:12px;font-weight:900;letter-spacing:.1em}.analysis-card h3{font-size:26px;margin:6px 0}.analysis-card p{color:#666;margin:0}
.split-showcase{background:#f4f2ef}.showcase-grid{display:grid;grid-template-columns:.85fr 1.15fr;align-items:center;gap:64px}.showcase-image img{border-radius:30px;box-shadow:var(--shadow)}.mini-points{display:flex;flex-wrap:wrap;gap:10px;margin-top:28px}.mini-points span{padding:9px 14px;border-radius:999px;background:#fff;border:1px solid #ddd;font-weight:700;font-size:14px}
.audience-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}.audience-card{padding:28px;border-radius:24px;background:#111;color:#fff;min-height:180px}.audience-card strong{font-size:23px}.audience-card p{color:#c9c9c9}.crm-panel{margin-top:70px;background:var(--soft);border-radius:32px;padding:40px;display:grid;grid-template-columns:.8fr 1.2fr;gap:46px;align-items:center}.crm-panel img{border-radius:22px;width:100%;box-shadow:0 14px 45px rgba(0,0,0,.08)}
.data-section{background:#0f1012;color:#fff}.data-grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:60px;align-items:center}.data-grid img{border-radius:28px}.data-grid p{color:#c8c9cc}
.faq-section{background:#fafafa}.faq-grid{display:grid;grid-template-columns:.72fr 1.28fr;gap:70px}.accordion details{background:#fff;border:1px solid #e8e8e8;border-radius:18px;margin-bottom:12px;padding:0 20px}.accordion summary{cursor:pointer;font-size:19px;font-weight:800;padding:20px 0;list-style:none}.accordion summary::-webkit-details-marker{display:none}.accordion summary:after{content:"+";float:left;color:var(--red);font-size:24px}.accordion details[open] summary:after{content:"−"}.accordion p{color:#666;margin-top:0;padding-bottom:18px}
.cta-section{padding:45px 0 80px;background:#fafafa}.cta-box{background:linear-gradient(135deg,#d91f2a,#9f0f18);color:#fff;padding:58px;border-radius:34px;display:flex;align-items:center;justify-content:space-between;gap:40px;box-shadow:0 30px 80px rgba(217,31,42,.25)}.cta-box h2{max-width:750px}.cta-box p{color:#ffe7e9}.cta-actions{display:flex;flex-direction:column;gap:12px;min-width:210px}
.site-footer{background:#0d0e10;color:#fff;padding:70px 0 26px}.footer-grid{display:grid;grid-template-columns:1.6fr .7fr .7fr;gap:60px}.footer-brand img{width:210px;filter:brightness(0) invert(1)}.footer-brand p{color:#aeb1b5;max-width:450px}.site-footer h3{font-size:16px;margin-top:0}.site-footer a{display:block;color:#b8bbc0;margin:8px 0}.site-footer a:hover{color:#fff}.footer-bottom{border-top:1px solid rgba(255,255,255,.1);margin-top:45px;padding-top:22px;display:flex;justify-content:space-between;color:#777b80;font-size:13px}
.whatsapp-float{position:fixed;left:22px;bottom:22px;width:58px;height:58px;border-radius:50%;display:grid;place-items:center;background:#25d366;color:#fff;font-size:27px;z-index:900;box-shadow:0 16px 35px rgba(37,211,102,.3)}
.reveal{opacity:0;transform:translateY(24px);transition:opacity .75s ease,transform .75s ease}.reveal.visible{opacity:1;transform:none}.delay-1{transition-delay:.08s}.delay-2{transition-delay:.16s}.delay-3{transition-delay:.24s}
@media (max-width:1040px){.desktop-nav,.desktop-only{display:none}.menu-toggle{display:block}.hero-grid,.feature-panel,.showcase-grid,.crm-panel,.data-grid,.faq-grid{grid-template-columns:1fr}.hero-media{max-width:700px;margin-inline:auto}.benefit-grid,.steps-grid,.audience-grid{grid-template-columns:repeat(2,1fr)}.hero-copy{padding-top:10px}.section-pad{padding:85px 0}.cta-box{align-items:flex-start;flex-direction:column}.cta-actions{flex-direction:row;flex-wrap:wrap}.logo-strip-grid{grid-template-columns:repeat(2,1fr)}.logo-strip-grid div:nth-child(2){border-left:0}.logo-strip-grid div:nth-child(-n+2){border-bottom:1px solid var(--line)}}
@media (max-width:680px){.container{width:min(100% - 28px,1180px)}.site-header .brand img{width:150px}.nav-wrap{min-height:68px}.nav-actions>.btn-primary{display:none}.hero{padding-top:35px}.hero h1{font-size:46px}.hero-lead{font-size:17px}.hero-actions .btn{width:100%}.trust-row{grid-template-columns:1fr;gap:8px}.hero-grid{gap:35px}.hero-image-shell img{aspect-ratio:4/5}.floating-card{display:none}.section-pad{padding:70px 0}.section-heading{margin-bottom:36px}.benefit-grid,.steps-grid,.analysis-grid,.audience-grid{grid-template-columns:1fr}.feature-panel{padding:12px;gap:18px}.feature-panel>div{padding:10px 14px 24px}.feature-panel h3{font-size:32px}.crm-panel{padding:22px}.logo-strip-grid{grid-template-columns:1fr}.logo-strip-grid div{border-left:0;border-bottom:1px solid var(--line)}.cta-box{padding:35px 24px}.cta-actions{width:100%}.cta-actions .btn{width:100%}.footer-grid{grid-template-columns:1fr;gap:28px}.footer-bottom{flex-direction:column;gap:8px}.whatsapp-float{width:52px;height:52px}.section-heading h2,.showcase-copy h2,.crm-copy h2,.data-grid h2,.faq-intro h2,.cta-box h2{font-size:38px}}